If you’re a content writer or a blogger, you know that SEO-optimized content has become a necessity. SEO-optimized content doesn’t mean that it should be optimized only for search engines.
User-friendliness adds importance to SEO. Despite the search engines, your content should be user-friendly. As a writer, we are not writing the content for search engines.
So before writing, remember that your content is for the audience. You are solving their problems. Ask these questions to yourself:
- What are readers need?
- How can I solve their problem?
This is not as difficult as it seems. Like every other skill, it can be improved with time.
Here are 6 Crucial SEO Friendly Blog Posts Points that you need to focus
1 – Think before you write
Thinking before your writing is always better as it’ll save your time in the later process. Before you start writing, make sure you have done good research on your niche. This will show the credibility of your content.
Before writing the blog post, ask these questions yourself:
- What is the purpose of this blog post?
- How will this help my readers?
- Which topic is going to cover in the blog post?
Whenever I have to write something, I do good research for my article. Suppose I found something related to my niche. I make notes and make sure to read the content thoroughly.
2 – Create the proper structure for your blog post
Creating a structure for your blog post will help you to write quickly. Almost every blog post includes an introduction, main body, and conclusion.
Introduction: Don’t write unnecessary details in your introduction. Directly pings to the user’s need. Your introduction decides whether the user is going to read your content or not.
A Body: The main message is written in the body. Write relevant details with the links to the authority websites.
Conclusion: The conclusion is as vital as the introduction part. Many writers took it lightly and left the conclusion for the completion of the word count. All of us have made these mistakes in the beginning. Indeed, we learn things with time.
This will be helpful for your audience as well.
3 – Optimize the length of your blog post
Lengthy articles lose interest soon compared to short (to the point) articles. If you’re writing a long article, don’t use unnecessary words to complete the length of your article.
Well said by Neil Patel;
Optimizing content for humans _ not major search engines _ should be your #1 priority.
And if you want to write content in Hindi. As we all know, writing in Hindi takes more time. It would be best if you used voice typing to save time. There are many Hindi voice typing tools you can use to write your content at a faster rate. Google Docs also come with the option of voice typing.
4 – Use short paragraphs, and headings correctly
No matter the length of your article (short or long), keep the length of your paragraph short. This increases readability. Usually, every paragraph should have 2-3 sentences.
The majority of the audience would be mobile readers. Reading long paragraphs makes it difficult for them to read.
When Google ranks the blog posts, he also goes through the headings. Use H1 and H2 tags so that Google can understand your content better.
Headings not only increase the readability. It is also essential for SEO purposes. Use them correctly. It’ll improve your rankings.
Headings also make it easier for the crawlers to understand the content. People who used to crawl on websites only read the main things about the content.
5 – Link to your existing content
If your current blog post relates to the previous one, make links to these blog posts. Internal linking is a very effective way to rank your website on Google. It has numerous benefits:
- Readers get the chance to understand more about the topic.
- It is easier for search engines to understand what a page is about.
- By adding internal links, you can keep the user on your page for an extended time.
- It also shows your authority on the subject.
6 – Make use of keywords without keyword stuffing
Target your keywords and use them within your blog post. This will improve your ranking.
Keyword stuffing is an old tactic to manipulate search engines to rank your content on Google. Manipulating search engines with repeated use of words only causes a site to rank lower in search engines.
Let’s take an example; All of us have done good keyword research. But we all lack when it comes to where to use them. Here is an idea of using keywords in your blog post:
- In the title of the blog post (it’s necessary)
- Use in the sub-heading (not everyone, only when it looks natural)
- Within the context (don’t overuse)
- In the conclusion
Don’t overuse the keywords; use them when it flows naturally. LSI keywords help you to find better keywords according to your needs.
Good research before writing gives you an authority on the subject. Invest a reasonable amount of time in research.
If you’re thinking about how and when to use your keywords, rather than just jamming them into the text as often as possible, you can create a high-quality piece of SEO-friendly content.
While writing don’t forget the purpose of your blog post. You’re writing for the humans, not for search engines.
If you’re starting to learn SEO, don’t be so harsh on yourself. The results, in the beginning, might be slow, but they will be improved with time. Take time to learn things, and you will be able to write an SEO-friendly blog post.